Getting extra visitors to your law firm’s site is just half the battle. Making sure these people are contacting you when they arrive is vitally important. The following are four tips you can easily use to yield more contacts through your firm’s site:
1. Make certain your phone number is showcased prominently on every single page of your site – This may sound obvious, but it really is very important. You shouldn’t require that visitors have to visit your contact us page. Displaying your telephone number within the top section of your firm’s site, next to the logo or on the right side, is a excellent location. Basically help make certain it can be easily seen.
2. Include an email form on each page of your website – Not every potential client would like to communicate via telephone. For individuals that would prefer to email the firm, supply them a form to do so. Better yet, make sure that email form is available on every page on the site.
3. Feature a free whitepaper a visitor can get in exchange for their contact details – The guide not just permits you to have interaction with your site visitors, but it enables you to create trust and establish the firm as an authority. Here is an example of this method in action on our very own site.
4. Present a newsletter signup – Developing a list of engaged readers is a good method to market your law firm. Make certain you are following up by emailing out a e-newsletter at least once a month.
You can download our Complete Library of Guides for Lawyers here. The guides are filled with helpful tips and examples so you can get the most out of your online marketing.
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